YY Vertical
From the YY Vertical website: Created in 2013 and known worldwide for its belay glasses, the YY Vertical brand has since developed other well-designed climbing products to allow the climbing community to better experience their sport. Almost 10 years later, we are proud to announce that we have succeeded in making YY Vertical a present, known and recognized climbing brand. On this occasion, allow us to introduce YY Vertical’s new slogan and new positioning: Smart Products for Vertical Sports. WHY THE NAME "YY VERTICAL"? The first "Y" echoes the name of the founder of the company "Yang" and the second refers to the location of the company: Grenoble. The city is located in the middle of three valleys formed by the Chartreuse, Belledonne and the Vercors. If you take a look at the map, you can see that these valleys draw a "Y". |
YY Vertical - belay glasses
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